The Nearbuy Captive Portal solution makes it easy for retailers to provide WiFi service to shoppers and provides visibility into the new shopping patterns of the multichannel world.
Shoppers are asking retailers for amenity-based WiFi services that let them shop they way they want to – in multiple channels. From online product reviews to social media commentary and content provided by manufacturers, mobile phones are helping an ever-growing group of shoppers to make smarter purchases in the store. Unfortunately, many shopping centers and large stores lack adequate cell coverage to support shoppers’ needs. Furthermore, increasingly restrictive data plans are driving shoppers onto WiFi whenever possible. Why not let it be in your store?
You can’t expect shoppers to engage in a lengthy setup or connection process while they are standing at the entrance to your stores. Nearbuy supports a simple, one-time registration process that’s ideal for the retail environment and supports automated reconnection at all of your stores.
The Nearbuy solution helps you utilize your existing store WiFi infrastructure while simplifying and centralizing management tasks such as landing page creation and compliance tracking.
The Nearbuy Captive Portal offers a set of analytics that give retailers a window into online shopping activities that take place in the store, via shoppers’ mobile devices. The retailer can implement its own privacy policies and opt-in process and has complete control and ownership of the data recorded in their stores.
For more information, download our Captive Portal Application Brief and our Captive Portal Datasheet.